Brand Format

Creation of bespoke furniture for brands

The functionality required by a certain merchandise and a unique style of retail brand are combined in ad-hoc shopfittings that constitute a brand format. Far from being just a manufacturer, Gibam takes care of developing all the elements of the format, and its architects provide the right information about colours, materials, lighting, flow, display and image. Gibam then uses its wide technical and manufacturing experience for the development of furniture that is proprietary to the brand, also offering software support that ease ordering and planning activities. Installation, logistics, prototyping and even interior complementary works can be provided as an added service.

Our Furniture can be found at

In a website full of products and technology, this page shows what really counts:
long-term human relationships, prestigious brands we work for.


Look Inside our Projects

A selection of projects to browse through.

In this section you are welcome to see in pictures the result of our interaction with clients who entrusted us with the creation of ad-hoc furniture and accessories for their brand. This section is continuously updated and integrated by adding new references. You can filter the view by categories and be transported into the beauty of outstanding stores, in the most different sectors. Each project is also the result of the creativity of interior designers specialised in retail.

Process Timeline at a Glance

The steps of development of a brand format are managed to be fully effective in terms of profitability, customer loyalty
and distinction of the sales outlets we design, as well as in terms of productions quality, timing and costs.

Brand Format Analysis
Manufacturing Costs Calculation
Shop Drawing Design
Industrial Engineering
Manufacturing & Procurement
Logistics & Delivery
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